Building Hot Rods and Custom Cars

Bill Ganahl was born into custom car culture. His father, Pat Ganahl, is a journalist in the field, having been the editor of Street Rodder Magazine, HotRod Magazine, Rod and Custom Magazine, and The Rodder's Journal, and also authoring technical guides, biographies, and cultural books on the hobby. Pat is a builder too, and Billy was raised in and around his dad's garage, spending many weekends at California's various drag strips where they raced nostalgia classes throughout the 80's and 90's.  

South City Rod and Custom was started by Bill Ganahl in 2008 as a side shop where he moonlighted after working full days at Roy's. Billy initially used his shop to explore slightly different styles of builds, taking on a broader range of years and makes than some of the more traditional shops. His first full build was a 1941 Graham Hollywood owned by Phil Linhares. Bill also started doing ever-popular air ride conversions in 50's and 60's cars as well.